The 2024 Canadian Multifamily Rental Survey, conducted by simplydbs in collaboration with Yardi, collected data from 20,000 tenants and housing providers, covering 400,000 units across Canada. This report reveals key gaps between what renters want and what housing providers currently offer. Digital solutions are becoming essential for meeting tenant needs and staying competitive in today’s market. Yardi Breeze Premier gives property managers and owners the tools they need to improve tenant experiences, simplify operations and build stronger reputations. As the rental market in Canada continues to evolve, we help close the gap between renter expectations and industry offerings.
Attract tenants with attractive websites
A property’s website is often the first interaction prospective tenants have with your community — and first impressions matter. Surveys show that 92% of renters prefer property-specific websites as their go-to source for rental information. RentCafe websites empowers property managers to create professional, user-friendly corporate and property websites that highlight vacant units in real time while helping you connect with the right tenants.
Benefits of RentCafe websites:
- SEO-friendly, AI-driven designs: Create stunning, mobile-friendly websites with ease. RentCafe websites use AI to write property descriptions and boost search rankings, helping renters find your community online.
- Enhanced lead generation: Attract and convert renters with virtual tours, immersive maps, detailed amenity showcases and the ability to apply for units via your applicant portal.
- Lead nurturing tools: Keep prospects interested with tailored promotions, waitlists for specific units and options to highlight nearby sister properties, ensuring every leasing opportunity is captured.
Stay in the loop with mobile apps
Modern tenants expect convenience at their fingertips. The RentCafe resident app makes it easy for tenants to manage rent payments, submit maintenance requests and stay informed — all from their smartphones. While not all buildings offer apps, 88% of tenants who have access to one actively use it, making this feature more of a necessity than a perk.
Features tenants love:
- Flexible payment options: Tenants can securely pay rent online using multiple methods, including credit cards, direct debit or electronic fund transfers from any device.
- Detailed maintenance requests: Tenants can upload pictures to provide more information about issues, track the status of their work orders and view their request history. This reduces back-and-forth communication and helps property managers address issues more efficiently.
- Enhanced communication tools: Push notifications ensure tenants stay informed with rent reminders and community updates. Tenants can also easily access important documents like lease agreements and find key points of contact, all in one place.
From review to results
A strong online reputation is essential for attracting new tenants, with 88% of renters relying on Google reviews before making a decision. A strong presence on Google can make your property stand out even more, build trust and bring in more quality leads. By encouraging satisfied tenants to share their experiences and keeping your Google Business profile active, you can enhance your property’s online visibility and credibility.
Steps to success:
- Claim your profile quickly and for free: Set up a Google Business account in just a few minutes and start managing your property’s online presence.
- Encourage tenant reviews: Motivate happy tenants to share positive experiences with reminders and easy in-app options for leaving feedback, helping boost your online reputation effortlessly.
- Engage with reviews: Show tenants you value their input by actively monitoring and responding to reviews. This demonstrates your commitment to feedback and helps build trust with future renters.
Enhance emergency response with 24/7 support
With 87% of residents expecting responses within 24 hours, providing reliable tenant support is critical. Emergencies don’t wait for business hours, and neither do tenant requests. RentCafe Connect ensures tenants always receive prompt assistance through a 24/7 call centre that handles both emergency and non-emergency calls, whether during regular hours or after hours. From urgent issues to routine inquiries, tenants get live, professional support, allowing your team to focus on daily operations.
What makes RentCafe Connect click:
- Flexible operations: Turn the service on or off as needed, allowing you to adjust support levels and budgets to fit your property’s unique needs.
- Live, knowledgeable operators: Professional support staff can access tenant records and history to prioritize, direct and resolve issues smoothly.
- Always available: Tenants can report emergencies anytime, knowing their concerns will be addressed quickly and effectively.
Protect your properties with technology that works
With 55% of housing providers reporting an increase in fraudulent applications, staying ahead of scams is more important than ever. ID Verify is transforming the way property owners safeguard their investments by using AI and biometrics to confirm identities before the application process. This innovative solution reduces financial and operational risks while streamlining the leasing process.
Why ID Verify matters:
- Make informed decisions with confidence: ID Verify provides secure identity confirmation in just 90 seconds, deterring fake applicants and allowing approved prospects to schedule and complete their tours effortlessly.
- Fraud prevention with advanced screening tools: Verify application authenticity by cross-referencing documents like driver’s licences, passports or other government-issued IDs, ensuring only legitimate renters are approved.
- Save time with automation: Integrate seamlessly with your property website and leasing application to streamline the rental process — all while maintaining top-notch security.
The bigger picture: seamless integration for success
In today’s competitive rental market, tenants gravitate toward properties that offer efficient and innovative solutions. By combining the power of Yardi Breeze Premier tools — like RentCafe websites for creating professional, user-friendly websites, the RentCafe resident app for mobile convenience, 24/7 support with RentCafe Connect, ID Verify for additional fraud prevention and a strong presence on Google Reviews — property managers can provide a superior tenant experience. These tools not only enhance satisfaction but also improve efficiency, helping property managers achieve long-term success.
Ready to simplify your strategy?
Discover the full findings from the 2024 Canadian Multifamily Rental Survey, conducted by simplydbs in collaboration with Yardi.
Want to put these insights into action?
Contact us today and learn how Yardi Breeze Premier can take your operations to the next level.
